The 4medica leadership team includes significant healthcare technology, medical services and marketing expertise, with a trickle-down approach of passionately advocating for positive, patient-centric changes in healthcare interoperability.
It’s not about going digital, it’s about using digital technology to create one centralized patient record that accurately reflects a 360-degree view of all patient data for improved care, communication and billing.
4medica leadership’s synergistic combination of collective experience, highly specialized interoperability and clinical data management knowledge, and dedication to superior customer service are the driving force behind our market leadership in cloud-based clinical integration.
Oleg Bess, M.D.
Chairman of the Board & Chief Executive Officer
Oleg Bess, M.D., is a founder and chief executive officer of 4medica. He leads the 4medica leadership team and the company’s product development strategy across inpatient, ambulatory and other new care settings to meet demand for affordable and rapidly deployable cloud-based interoperability and connectivity solutions.
With a quarter century of healthcare experience, Dr. Bess has spent the last 20 years honing his development and leadership expertise in informatics while maintaining his 25-year-old OB/GYN practice in Los Angeles. A board certified OB/GYN physician, he is a nationally recognized gynecological and laparoscopic surgeon.
Dr. Bess is a member of several medical societies including the American Medical Informatics Association (AMIA). He earned a bachelor of science degree in zoology from Louisiana State University (LSU) and a doctorate degree at LSU Medical School Medical Center in New Orleans. Dr. Bess completed his residency in obstetrics and gynecology at LSU – Charity Hospital in New Orleans and fellowship training in laparoscopic reproductive surgery at the Society of Reproductive Surgeon/ Endoscopic Gynecologic Surgery, Center for Pelvic Health.
Gregg Church is President of 4medica with 20-plus years of health IT experience. Since joining 4medica in 2010, Church has held rising positions leading the company to continued success in its 20-year transformational role in laboratory services, from its industry-first cloud-based integration platform to drive EHR adoption to launching innovative clinical data exchange and enterprise master patient index technologies that improve patient safety, operational sustainability and profitability for diverse healthcare organizations. He is a tireless advocate of the national need to reduce patient duplicate records across disparate systems to less than 1 percent.
Church represents 4medica in championing reform initiatives that achieve health IT interoperability, a nationwide patient identifier and matching standardization strategy, and the Clinical Lab 2.0 global movement to redefine laboratory value.
Church regularly speaks and hosts roundtables at regulatory and industry conferences, events and public policy think tanks involved in shaping the framework for patient identification and matching, such as: PEW Charitable Trusts’ Patient Demographic Expert Group, AHIMA, ONC, GAO, HIMSS, SHIEC, eHealth Initiative and Foundation (eHI), the State Healthcare IT Connect Summit, Connecting Michigan for Health Conference, Executive War College and Lab Quality Confab.
Church earned a bachelor of science degree in marketing and a bachelor of music degree from the University of Colorado in Boulder.
Amy Muradyan, MBA
Chief Financial Officer
4medica’s Chief Financial Officer, Amy Muradyan, brings 20+ years of experience in finance and accounting. Prior to joining 4medica, she focused on developing financial strategy and business plans for established businesses needing reorganizing or startups needing a strong base. Her work has included recognizable large advertising campaigns for Hilton Hotels, Toyota Prius, United Airlines, American Airlines, Hershey Chocolate, and other known brands where image and customer awareness must be elevated and maintained.
Amy has earned a B.S. in accounting from Woodbury University and an executive MBA from Loyola University. Her education combined with her work experience has given Amy a unique experience into the world of international business and creative technical industries. The biggest obstacle in any business is taking care of the technical complications, and Amy excels at tackling those problems while keeping the company’s creative vision intact.
Muthu Kuttalingam, MBA
Senior Vice President of Product Development and Technology
An IT industry veteran with over 25 years of experience, Mr. Kuttalingam brings to the Senior Vice President of Product Development and Technology role a deep knowledge of global information systems management, Software Development Life Cycle (SDLC) process improvements, cloud native and distributed software architecture, design and development, and business-to-business (B2B) systems integration. Additionally, his expertise includes building and managing software teams across diverse industries such as healthcare, financial, pharmaceutical and biotech.
Mr. Kuttalingam earned a bachelor’s degree from India-based Birla Institute of Technology and Science; a master’s degree from Louisiana Tech University, Ruston, Louisiana; and an MBA degree from the Thunderbird School of Global Management in Glendale, Arizona.
Senior Vice President of Product Development and Technology
Mr. Kasman has over 30 years of experience in systems planning, application development and system integration across financial, healthcare and telecommunications industries. He is one of the original founders of 4medica. His current responsibilities include integration between disparate healthcare systems and security & privacy of information stored in computing environments.
Mr. Kasman received a MS in Computer Science from CSUN, and a BS in Mathematics and Computer Science from UCLA.
Brian Keefe, BS MT (ASCP)
Vice President, Laboratory Sales & Customer Innovation
With over 20 years of sales, marketing, and implementation experience in the medical laboratory industry, Brian joined the 4medica leadership team to head up the Laboratory and Customer Innovation division. As a Board Certified Medical Technologist, Brian’s core roots are in the laboratory, bringing a perspective that will ensure 4medica’s solutions continue to focus on, and support the lab’s best interests.
Brian joins the 4medica team after two successful decades at Psyche Systems Corporation, a best-in-class Laboratory Information Systems company as Vice President of Laboratory Sales, as well as the leader of Psyche’s Product Management team. Brian brings first-hand applied experience in product planning, development, roll-out and management of medical laboratory informatics solutions, specializing in Clinical & Anatomic Pathology, Toxicology, Molecular/Genetics and Interconnectivity.
Born and raised in Massachusetts; Brian graduated from Quinnipiac University in Hamden, CT with a Bachelor of Science in Medical Technology.
Sr. Data Management Consultant
With over 30 years of sales and management experience on the national level, Brian’s experience has focused on business development, channel partnerships and government relations. Brian currently leads 4medica’s new business initiatives while expanding 4medica’s presence in the healthcare community. As a Senior Client Executive, he is supporting 4medica’s business in the Provider, Health Plan, Health Information Exchange (HIE), Health Information Network (HIN) and State Government agencies.
Prior to joining the 4medica team, Brian served in various sales and management capacities in a number of Tier 1 consulting firms, while also heading up a Prescription Fraud Prevention initiative across all 50 states. As of today, he is a member of a number of associations like the World Trade Center-Indianapolis, SHIEC, the eHealth Initiative and sits on the board for the Miller School of Business at Ball State University and the School of Business at the University of Mississippi. He holds a degree in Communications from Ball State University and a Master of Communication from Butler University.
Director of Implementations
Kim Storfer has over 20 years of experience in healthcare data integration and management including data source onboarding. As Director of Implementations, Kim leads initiatives assisting clients, including accountable care organizations (ACOs) and health information exchanges (HIEs), deploy the company’s Big Data Management and Interoperability Solutions. She further addresses the healthcare market’s accelerated demand for integrating and normalizing multiple disparate data sources into a single clinically structured patient-centric record.